The process happens very quickly, often with a design decision being made in minutes from across the country. There is no verbal direction to misunderstand the communication is crystal clear. A client can easily add a layer and redline changes, and e-mail it back. Changing a sketch, adding details, or combining ideas is as simple as adding a new layer, cutting and pasting, or simply drawing it in.Īnother significant benefit is the ease with which client collaboration occurs. With this seemingly simple step, Photoshop has already improved the process. Photoshop enables comments and suggested changes to the model. Original concept art drawn on a Cintiq tablet by designer Alec Tam. This immediately enters the job into a digital pipeline. To begin any project, I draw a concept sketch using Photoshop on a Wacom Cintiq tablet. It is both an irreplaceable ideation tool and a powerful communication medium for my clients. We use it for everything from sketching and early concept generation to the creation of finished presentation art. Our design consultancy, The Outside, located in Jericho, VT, offers high-end digital design and finished 3D modeling, and Photoshop is an absolute requirement in our day-to-day function. It links each phase of a design project and ensures that the final product is done right and on time. A final 3D rendering of the completed digital model in Photoshop illustrates detail in this toy.Īs an industrial designer for more than 10 years, I have come to rely on Photoshop CS3 Extended as the most important component in my process for designing quality products.
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